SizeUp

SizeUp is an online business intelligence and market research tool designed to help entrepreneurs, small business owners, and economic development organizations make data-informed decisions. It provides benchmarking and competitive insights by comparing a company’s performance and costs to industry peers, and it helps users understand local market conditions through location-based analysis. The platform supports capabilities such as identifying target customers, evaluating potential sites, analyzing competitors, and exploring industry trends using accessible, map-driven visuals and reports. By translating complex data into practical insights, SizeUp reduces guesswork in planning, expansion, and investment decisions. Its value is especially strong for communities and support organizations that want to equip local businesses with self-service analytics to improve strategy, resilience, and growth outcomes.